Understand the mechanics of paid advertising, including pay-per-click (PPC) campaigns and display ads. Learn how to create effective ad strategies, manage budgets, and analyze performance metrics.
Module 5 - Paid Search (PPC) and Display Advertising
Understand the mechanics of paid advertising, including pay-per-click (PPC) campaigns and display ads. Learn how to create effective ad strategies, manage budgets, and analyze performance metrics.
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